Duracell is a mark of piles and flashlights, and is the historical direct competitor of Energizer.

Products

Duracell manufactures alkaline piles of various sizes, like LR03, LR06, LR14, LR20, and 6F22 (9 volts). More exotic sizes like AAAA and J (for medical apparatuses) are also manufactured, as well as a range of piles button using an Zinc-air mixture, are used in the Calculatrice S, assistances auditive and other apparatuses, mainly medical.

Duracell also produces specialized batteries, like refillable accumulators NiMH and piles for Camera S, watches, auditive assistances, etc Them two principal mark S of piles are " Coppertop" , lasting longer, and " Ultra" , aiming mainly users of digital devices using more power. The ranges Coppertop and Ultra use a mixture of Dioxyde of Alcaline - Manganèse. Duracell also has a line of piles to the Lithium, from now on manufactured apart from the United States.

In the last few years, the innovations of Duracell extended to include new types of piles with their prismatic piles. These prismatic accumulators were of geometry different from the traditional piles: they were in the shape of prism (from where the name) instead of a cylindrical form. These piles were either alkaline, or with lithium. In 2006, Duracell presented piles " Power Pix^TM" containing a " mixture; metal hydroxy" , having for goal to provide more energy, and by conséquant functioning longer than of the alkaline piles in apparatuses like numerical cameras or other apparatuses consuming much energy. These piles are qualities higher than all the other piles thanks to their composition which provides energy longer.

Business

Duracell introduced many battery formats, including AAA (R03) in the 1950s and AA (R6 Penlight) in 1960. It amalgamated with Gillette Company in 1996, and was integrated into the group Procter & Gamble when it acquired Gillette in 2005. Its main competitor is the mark of pile Energizer. Duracell continuous to cuts manufacturing facilities in the U.S. (primarily in the US southeast) and globally in Asia and in Europe. Duracell' S total headquarters is located in Bethel, Connecticut, butt year hour from New York City one the Connecticut-New York state line.

History

Duracell cam to Be via the partnership off scientist Samuel Ruben and businessman P.R. Mallory, who puts in the 1920s. The P.R. Mallory Company produced Mercury concealments for military equipment uses, trumping the Zn-air battery technology then used in virtually all applications. In the late 1970s, when the Company' S concerns for the now known effects off Mercury took hold, obsolete Mercury quickly became year ingredient in all to their manufacturing processes. Pink Alkaline technology quickly to take its place.

In the 1950s when Kodak introduced cameras with built-in flash be, the design called for has new concealment size and the AAA was born.

In 1964 the term " Duracell" ace has brand was formally introduced.

Duracell batteries are also bulk packaged for end users under the brand name Procell

External bonds

• http://www.duracell.com/

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